Ixoreal has several social impact projects because sustainability and corporate social responsibility are top priorities for the company. Because we operate our own farms and work in such proximity with natural sources, we have a very real experiential sense that the sources are not limitless and that they need to be nurtured and replenished. Because our supply chain and production are fully vertically integrated and we do not want to subject to supply variation by sourcing from other ashwagandha growers, we have to make sure that our own ashwagandha farms will continue to supply ashwagandha far into the future.
Sustainability is a top concern for us in the following important sense: Both in our day-to-day operations and our long-term strategic planning we are constantly mindful that anything we do today in our farms can have a long-term impact on our supply and our company. In fact, we believe that our key resources are in our farms and in the workers that operate them. Ixoreal Biomed is part of a family business group that has operated for over 80 years. Like many family businesses, we have an expansive notion of “family”, to include not just the owners but also the employees and their relatives and people living in the towns and communities that we occupy. We discovered several decades ago that a company’s productivity is greatly increased if it is in happy, thriving communities. If the local community has social strife and unhappiness, it often works its way into our own employees’ lives and affects productivity. For this reason and for the larger good, lxoreal is very enthusiastic about supporting human capital and traditional livelihoods in the areas we operate in. We operate social outreach and charity programs focusing on promoting health and education in the local communities by establishing schools, colleges, hospitals, community centres, and parks.
